There is more to think about than what topics you will be blogging about in case you decide to start a blog of your own whether it is a personal blog or a business website. Here is a helpful checklist that you can refer to and make sure everything is taken into consideration.
Choose a template and appropriate style
Before you even start writing, you should have decided on your template and style. Blogs or pages are great when they appear consistent and reader friendly or else if this is a business site, you will lose potential sale. Too much design may discourage your visitor. What you want to achieve is to entice your page visitors to read on what you have posted and ultimately bring them to click that sale button for example. Designs should therefore be purposeful, first and foremost.
When you have decided which template to use, consider what style you should be adapting for your page. Visuals are there to lure attention but what really creates a strong readership or followers would be what they can find in your page and that is your content.
Identify what your listing page should be
A listing page shows the gist of the blogs you have posted. Generally, the listing page is the homepage. The contents on this page are title of the blog, name of the blogger (could be about the business, if it is a business blog), image, and previews of the various posts and not the full blog itself. The listing page is like your “customer service” page wherein the reader gets a glimpse of what is expected or what can be found in your website.
Tags should be related to the topic of discussion and thus, tag carefully and appropriately. Randomly placing unrelated tags can be frustrating for your readers. It can be a turn off. Decide on a tag that captures a generalization than too specific because it is not really good to have hundreds of tags in your blog site.
Write am impressive but not so over-the-top author profile
This does not only give your reader a brief background of the author but also promotes SEO value.
The profile should be around 120 words the most.
You have an option to allow comments on all your posts. This means that comments will appear right away without any moderation. There is also an option which requires approval before comments are posted. There are actually other options. What is important is you are able to decide what option you are most comfortable with before publishing any of post.
All you need is to create a subscription in your sidebar where visitors can easily fill in their name and email.
Set up social sharing buttons on your blog
The essence of posting public is to share your content to everyone. With the social sharing buttons easily seen facilitate easy sharing. By doing so, you are stretching your reach for new traffic.